Why Create Social media Handles for ICOs?

Create social media handles on Twitter, Youtube, Linkedln, Facebook, Reddit and
other network of choice.Be aware of what is going on in the cryptocurrency world.

You need a strong community around your project. This is because having a brand and making people aware of your brand are the most important aspects of being transparent. Transparency quells whatever fears potential investors may have concerning your product. People are drawn to people who know their onion about a particular subject. So, it is always good to know your audience. There are two particular type of people on social media. There are those who understand and follow up everything on digital currency, and there are those who have heard something about cryptocurrency and probably feels every cryptocurrency is bitcoin. It is very important to have these two types of audience at the back of your mind when preparing materials for them. Adapt your message to make it suitable for your target audience.

Social media has become a place millions of people go to learn more about cryptocurrency.  An important aspect of an ICO campaign is getting enough attention to get investors on board. So, many ICOs split into teams that will go to different platforms to engage their audience on in cryptocurrency talks. The main platforms include Twitter, Facebook, Whatsapp, Reddit, Github,Telegram, Bitcointalk.org, and other online forums.
People come to these places because they expect to be clarified on issues they know little or nothing about. We will look into each of these social networks further down.

You need to constantly communicate the progress of your project with your audience and to always be prepared to defend your position about a topic. Most of the successful ICOs started early in building their community. They communicate well by responding to feedbacks, and complaints about an issue, and listen to ideas. Building an audience also helps interested developers, miners and other people to find you. Listen to what your community wants so that you can understand how to get their interests to align with what you are offering. People want to invest in something that is not shady, something they can account for and what more, than invest in someone who is as invested in something as you? You can decide to manage your social media all by yourself or you could outsource your social media to companies / agencies to manage it for you. The only difference is that you get a whole different team outside of your ICO team who is responsible for letting the outside world see who you are. But if you decide you could manage your socials all by yourself, perfect choice! Nobody knows your product better than you.